ABOUT ADA
Local knowledge.
No illusions.
An entrepreneur, writer and independent operator who has spent a decade learning how the UAE works beyond the brochure.
Dubai, UAE · Since 2015
WHO IS ADA?
“I love Dubai like you would love a spouse ten years into marriage. There is no mystery left — but what is there, is good.”
Ada grew up between cultures, studied art, theatre and business, and spent years building companies across the Middle East. She arrived in Dubai in 2015 for Cityscape — and met the complexity of company formation first-hand.
A poor setup experience became the reason to make the process more transparent for others. Since 2016, Ada has helped establish 834 companies across UAE mainland and free zones, working with founders, lawyers, SMEs and international organisations.
HOW THE WORK IS DONE
Responsibility is
the premium.
Access
You retain direct access to documents, systems and the decisions made in your name.
Clarity
Scope, process and costs are explained before the work begins.
Attention
A deliberately limited client list protects pace, judgement and accountability.